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Step Three: Identify key networks and motivate the influencers
Identify key networks and motivate the influencers
If You Want to Be Noticed, It Matters Who Hears You
- Article
- June 22, 2009
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Key people are waiting to spread your message right now. They interact daily in networks that exist today where their influence is felt far beyond your limited vision of what you can do. If you know who to target and where to find the influencers, you can create a firestorm of activity around your project, before you even launch.